July 30, 2025

Heatmaps for Web

Now available in Mixpanel: Heatmaps, a better way to visually understand your customers.

Quickly see where users are clicking (and where they aren’t), spot friction points, and identify hot spots and dead zones at a glance. Use these insights to optimize page layouts, CTAs, and content based on real user interactions.

Heatmaps come included with Session Replay and are easy to enable - just change one line of code (Read more). Don’t have Session Replay enabled yet? Learn more, or reach out to your account team to get started.

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Heatmaps for Web - Mixpanel Docs